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Promotion is an important part of growing your equine related business and the number one most effective means of promoting is by word of mouth! Make sure your clients are satisfied and they will refer you to others!
In addition to referrals it is important to appear at many different events such as horse shows, symposiums, demonstrations. It is equally important to appear at different locations such as trade shows, in retail in-store promotions and different geographical areas, as well as through various media channels, ie: print, TV, radio and web.
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At Mad Molly Marketing we help our clients develop materials to use in their marketing mix: banners for horse show sponsorship, advertisements for equine magazines, video for use in lectures, etc...
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